In this second session on reopening strategies, Ruby and our panel of experts will continue the discussion around how to prepare your facilities and staff to welcome guests and members back in a safe and responsible manner. Bring all your remaining questions on this topic, and we’ll do our best to answer them!

 In this FREE session you will learn:​​

• Efficient cleaning and disinfecting strategies
• How to prepare staff to return to work
• How to clearly communicate new policies and protocols with your guests and members
• Realistic budgeting and staffing strategies during the pandemic

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Presented by: Ruby Newell-Legner, CSP | Fan Engagement Expert | 7 Star Service

Guest speakers:

• Bill McBride | President & CEO, BMC3 | Co-Founder, President & CEO, Active Wellness
• Chris Nunes, PhD, CPRE | Director of Parks and Recreation, The Woodlands Township (TX)
• Steven Trotter, MS, ACSM, ACE | Associate Director, East Carolina University | Principal, Globetrotter Wellness Solutions

​By requesting to watch this AB Virtual Workshop, you are permitting your information to be shared with Athletic Business and 7 Star Service for sales/marketing purposes.

To watch the on-demand recording, please fill out this form:

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Workshop Hosted By:

In Partnership With:

About Ruby Newell-Legner

Fan Engagement Expert, Ruby Newell-Legner, offers 7 Star Service solutions to amplify your brand and bottom-line. Through consulting and training she has designed customized staff development programs for:

• 1500+ athletic, leisure and recreation facilities
• 66 professional sports teams
• 44 new facilities preparing to open
• 35 schools, universities & colleges
• 24 military installations
• The Super Bowl, US Open, The Grey Cup, Shell Grand Prix of Denver, Olympics
  
  

Clients that have followed Ruby’s 7 Star Service Proprietary Process have seen the following results:

• Increased Customer Satisfaction Ratings by 17%
• Improved Secret Shopping Scores to consistent perfect scores in multiple venues
• Amplified repeat business by19%

From Denver to Dubai, Ruby brings unprecedented expertise and insight on how to create a service culture that motivates employees and promotes loyalty and retention inside and outside the organization – with employees and customers. Visit www.7StarService.com for more information

About The guest speakers

Bill McBride
President & CEO | BMC3 – Bill McBride Consulting, Coaching & Club Management
Co-Founder, President & CEO | Active Wellness
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​Bill is a health club industry veteran with more than 25 years of experience leading and managing all aspects of commercial health clubs, medical fitness centers, residential, community, multi-tenant and corporate fitness sites. He co-founded Active Wellness, LLC and owns a health club consultancy - BMC3. Bill has served as Chairman of the IHRSA Board of Directors, President of the MidAtlantic Club Management Association (MACMA) and served on the Industry Advisory Board for the American Council of Exercise (ACE). He is actively engaged as an author on industry education, serves on several fitness related technology company Advisory Boards, serves on the Medical Wellness Association (MWA) as a Faculty Member. He recently also served on the ACSM Facility Standards & Guidelines 5th Edition Committee as an editor. Bill consults and speaks regularly on industry topics throughout the world.

Chris Nunes, PhD, CPRE
​Director of Parks & Rec | The Woodlands Township (TX)


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​Chris is responsible for a $36.3 million operational budget and manages 148 parks, 15 pools and aquatic facilities and 220 miles of pathways. He speaks on topics including business plans, contracting, creative programming, marketing, external funding, communication, leadership and succession planning. In 2015, he received the National Distinguished Professional Award from NRPA. In 2016-2017, he was the President of the American Academy of Parks and Recreation Administrators and in 2019, The Woodlands Township was recognized by NRPA by winning the Gold Medal Grand Plaque Award for excellence in parks and recreation management.

Steven Trotter, MS, ACSM, ACE
Associate Director | East Carolina University,
Principal | Globetrotter Wellness Solutions

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​Steven is a consultant, continuing education provider, adjunct faculty member in health and fitness science, and principal for Globetrotter Wellness Solutions. He also serves as the associate director for wellness and fitness at East Carolina University. His expertise is rooted in university rec programs with a repertoire in leadership and organizational development, fitness facility design and management, and program management. He is a 2017 IDEA Program Director of the Year finalist and presents at numerous conferences across North America. He is a subject matter expert and blogger for the American Council on Exercise and previously served a 3-year term on the industry advisory panel.